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A digital-first retailer, we are here to upscale your everyday needs – a home that reflects style and a life that is nourished with good health
Home isn’t a place, it’s a feeling. Pratech’s home vertical boasts of brands that share this simple emotion. Our first brand, Tesora is a perfect recipe for modern & pleasing aesthetics, convenience, reliability & simplicity in the Home & Kitchen Appliances space!
Hyugalife.com is building a one-stop destination for customers to consume educational content on wellbeing and nutrition, buy authentic products curated by renowned experts in health and wellness, and receive personalised and assisted shopping for curious customers who want to know more about the healthy living!
Behind every revolutionary idea are a bunch of building blocks that work tirelessly to ideate, initiate, and innovate the path to success, ours are Sachin Parikh, Neehar Modi, Anvi Shah and Chaitanya Shah. Backed by experience from e-commerce giants like Nykaa & Amazon, our leadership team built Pratech from the ground up and is the mastermind behind the organization!
The needs of the modern-day consumer are in a constant state of flux. Consumer needs are transforming from macro to micro needs and consumers are looking for brands that cater to these quickly, without compromising on quality or value system.
We are crazy when we ideate
We are agile when we execute
We are flexible as we grow
We are cheerleaders when we fail
We are proud when we win
We are prudent when we win fast
We’re a digital-first house of brands that takes pride in uncovering consumer needs and building consumer brands from the ground up to cater to these. We know change is the only constant and our vision for success involves building a truly agile and scalable plug and play for D2C brands to thrive in.
